Izinga had the privilege to collaborate with a prominent social justice non-governmental organization (NGO), committed to promoting equality and justice for marginalized communities worldwide. With a mission to drive impactful change through advocacy and awareness, the NGO sought to enhance its digital presence and communication strategies.
Social Media Strategy DevelopmentConducted a comprehensive analysis of the NGO's target audience, content performance, and industry trends to develop a tailored social media strategy. This involved defining key messaging, content themes, and engagement tactics to increase reach and impact.
Newsletter and Magazine CreationCollaborated closely with the NGO's team to curate relevant and compelling content for newsletters and magazines. Leveraged visually appealing design elements and storytelling techniques.
Brand ConsistencyEnsured consistency in branding elements such as colour palette, typography, and tone of voice across all communication materials, including social media posts, newsletters, and magazines to reinforced the NGO's identity and enhanced brand recognition.
Through strategic communications efforts, Izinga collaborated with the Soul City Institute to amplify its advocacy work and foster meaningful connections with supporters. By leveraging social media platforms, newsletters, and magazines, the NGO effectively communicated its mission, engaged its audience, and inspired collective action towards social justice and equality.